Fin Proj: Commercials
Objectives:
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Learn about the digital workflow of commercial/ fashion photography production
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Learn how to conceptualize and previsualize subject, lighting, prop(s), and composition on a selected topic
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Learn how to technically operate and artistically set up lighting equipment on a selected topic to maximize aesthetic value and communicative approach
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Learn how to technically operate and artistically set up 35 mm. digital SLR camera and lenses on a selected topic to optimize depth of field and maximize the sharpness of photographic images
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Learn how to use a computer camera control application; Capture One, as an alternative technique to avoid self-reflection on the reflective subject
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Learn how to use both image management software (Adobe Lightroom) and image enhancing application (Adobe Photoshop) systematically, artistically, and effectively
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Goals:
Apply art, knowledge, skill, and technique of digital studio photography to produce a digital studio photographic work with maximum aesthetic value and a communicative approach
Description:
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Select a topic
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Select a product to be photographed
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Conceptualize the key message
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Previsulaize the lighting style
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and props corresponding with the key message
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Sketch the light diagram
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Take picture
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Do digital photo file management, digital enhancement, and project archival (of original RAW files and final version on both JPEG and PSD files) on the digital storage device
Artist Statement & Production Note
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With your name, ID, major, and class title, write a short essay “What do you think about Digital Studio Photography?” about a paragraph.
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Production Note: Describe your project, on Adobe Illustrator, with the following details:
Product
Camera
Lens
Exposure
ISO